GS1 Digital Link QR codes

Every Digital Product Passport needs a way to open it. We generate GS1 Digital Link QR codes, the global standard already used across retail and the supply chain. One scan takes anyone straight to your product passport.

You download the code and print it on your label, swing tag, or packaging. No special hardware and no extra apps.

One code, many audiences

The same QR code works for everyone who needs it. A shopper sees a clear, friendly passport. A retailer or customs system reads the structured data behind it. You print a single code rather than juggling separate barcodes for separate purposes.

Future-proof and customs-ready

GS1 Digital Link is built so one code can carry several functions at once, from product information to pricing and traceability. That keeps your labels working as requirements grow, without reprinting every time something changes.

Print at any scale

Download codes one at a time, or generate a unique code for every individual unit when you need item-level tracking. Most printing and inventory systems can take the link and draw the QR themselves, so it scales to any quantity.

Frequently asked questions

What is a GS1 Digital Link QR code?

It is a QR code built on the GS1 Digital Link standard, which turns a product identifier such as a GTIN into a web link. Scanning it opens the product passport in a browser.

Do customers need an app to scan it?

No. Any standard phone camera or QR reader opens it, the same as any other QR code.

Can one code do more than open the passport?

Yes. The Digital Link standard is designed so a single code can serve several uses at once, which is why it is becoming the retail and supply-chain standard.